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Mexico’s INAI to investigate company links to Cambridge Analytica

Mexico City, Mexico — The National Institute of Transparency, Access to Information and Protection of Personal Data (INAI) has initiated an investigation to determine whether companies from Mexico are linked to the political consultancy Cambridge Analytica, which would be a violation of local laws.

The INAI said in a statement that it will analyze whether Mexican companies related to the Pig.gi application, with which the firm allegedly tried to obtain personal data in Mexico and Colombia, were involved.

The application severed links with Cambridge Analytica in Mexico after the British firm was accused by a complainant of improperly accessing Facebook data to influence US and British voters during recent elections.

In case of finding any indication, the INAI indicated that “it will impose the corresponding sanctions”, although it did not explain which ones.

At the end of last month, Colombia blocked access to the Pig.gi application for its apparent link to an illegal treatment of personal information.

Cambridge Analytica has denied that Facebook data had been used to help create profiles about US voters and to generate support for Donald Trump in the 2016 presidential election.

Facebook CEO Mark Zuckerberg told US Congress Monday that the social network did not do enough to prevent the misuse of personal information of users and apologized.